The merger of DIGROUP companies is a step that marks a significant change in the Lithuanian lighting, interior and architectural solutions market. The competencies, experiences and teams of four separate companies now operate as a single organism \u2013 DIGROUP. This change not only allows us to operate more efficiently, but also opens up new opportunities for customers and partners.<\/p>\n
\u201cOne day I realized that I had four e-mails\u2026 and one vision. To implement it, I had to join forces,\u201d says DIGROUP CEO Danas Azikejev. \u201cThe merger of DIGROUP companies was a natural step in preparing for growth and strengthening the structure.\u201d<\/p>\n
The decision to merge the four companies was born from practical and strategic incentives. The CEO reveals that the management of the group of companies required structural changes that would allow for more efficient organization of operations and preparation for the holding's expansion.<\/p>\n
The merger of DIGROUP companies allows us to consolidate resources and competencies, create a strong, clear corporate identity, compete not at the product level, but at the level of complex solutions, and make decisions and implement projects faster. \u201cOur goal is not to compete with a lamp or a chair, but to offer the client a whole - from lighting, furniture to technical solutions in one place,\u201d says the manager. \u201cThere is almost no such service chain in Lithuania.\u201d<\/p>\n
Although the companies had different brands and specializations, they were united by common values - high quality standards, attention to design, and a responsible approach to the customer.<\/p>\n
The merger of DIGROUP companies refined these values and allowed them to become the basis for further development.<\/p>\n
DIGroup positions itself as one of the leading providers of integrated solutions in the Baltic States. The company's activities are based on three key principles:<\/p>\n
The team works with architects, interior designers, real estate developers and business clients not only in Lithuania but also abroad.<\/p>\n
The short-term goal is to form a clear identity in the market, based not on individual products, but on the whole. In the long-term perspective, expansion: both into new areas (doors, skirting boards, textiles) and through company acquisitions.<\/p>\n
\u201cI want to create a \u2018sandbox\u2019 where the best specialists come to play, because this is where the best sand and toys are,\u201d the manager says metaphorically. \u201cThe merger of DIGROUP companies is just the beginning.\u201d<\/p>\n
For the manager, this change is a kind of test of capabilities. \"First practice, then theory, then practice again. It's learning to manage processes, people, and synergy between generations.\"<\/p>\n
He also emphasizes the desire to connect the younger generation, which shines with ambition and digitality, with the older generation, which is characterized by responsibility and consistency. \"If we can unite these generations into one team, we will create an organization that will be not only efficient, but also human.\"<\/p>\n
The merger of DIGROUP companies is more than an organizational decision. It is a business philosophy focused on collaboration, quality and long-term impact. The competencies of the four companies, combined into one value chain, allow DIGROUP to become a unique force in the market \u2013 a partner that can be trusted at all stages of projects.<\/p>","protected":false},"excerpt":{"rendered":"
DIGROUP \u012fmoni\u0173 sujungimas: keturios \u012fmon\u0117s \u2013 viena strategija, viena vizija DIGROUP \u012fmoni\u0173 sujungimas – tai \u017eingsnis, \u017eymintis reik\u0161ming\u0105 pokyt\u012f Lietuvos ap\u0161vietimo, interjero ir architekt\u016brini\u0173 sprendim\u0173 rinkoje. Keturi\u0173 atskir\u0173 \u012fmoni\u0173 kompetencijos, patirtys ir komandos dabar veikia kaip vieningas organizmas \u2013 DIGROUP. \u0160is pokytis ne tik leid\u017eia veikti efektyviau, bet ir atveria naujas galimybes klientams bei partneriams. […]<\/p>\n","protected":false},"author":3,"featured_media":1495,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-133","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digroup"],"acf":[],"_links":{"self":[{"href":"https:\/\/diled.lt\/en\/wp-json\/wp\/v2\/posts\/133","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/diled.lt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/diled.lt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/diled.lt\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/diled.lt\/en\/wp-json\/wp\/v2\/comments?post=133"}],"version-history":[{"count":1,"href":"https:\/\/diled.lt\/en\/wp-json\/wp\/v2\/posts\/133\/revisions"}],"predecessor-version":[{"id":2967,"href":"https:\/\/diled.lt\/en\/wp-json\/wp\/v2\/posts\/133\/revisions\/2967"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/diled.lt\/en\/wp-json\/wp\/v2\/media\/1495"}],"wp:attachment":[{"href":"https:\/\/diled.lt\/en\/wp-json\/wp\/v2\/media?parent=133"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/diled.lt\/en\/wp-json\/wp\/v2\/categories?post=133"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/diled.lt\/en\/wp-json\/wp\/v2\/tags?post=133"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}